Link Building Strategies
Unlinked Brand Mentions
Dennis Akkerman
CEO & Link Building Expert
Expert
Definition
Many websites mention brands without linking to them. Use tools like Ahrefs, Semrush or Google Alerts to discover unlinked mentions of your brand or products. Reach out and politely request that the mention be converted into a hyperlink.
Why It Matters for SEO
Unlike link reclamation—which focuses on broken backlinks—unlinked brand mentions reveal new opportunities that require minimal effort to convert into links.
Related Terms
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