Link Quality and Penalties
Negative SEO and Hacked Links
Dennis Akkerman
CEO & Link Building Expert
Expert
Definition
Negative SEO refers to malicious activities—such as building spammy backlinks or hacking a site—to damage a competitor's rankings. Hacked links are placed illegally onto websites.
Why It Matters for SEO
Educate yourself on monitoring backlink profiles, securing sites and taking swift action if you suspect sabotage. Regular monitoring is your best defense.
Related Terms
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