Link Analysis and Concepts

Link Diversity

Dennis Akkerman

Dennis Akkerman

CEO & Link Building Expert

Definition

Having a varied mix of backlink types and sources. This includes diversity in domains (not all links from one site), types of sites (blogs, news, forums, etc.), link attributes (dofollow vs nofollow), and anchor texts.

Why It Matters for SEO

A diverse backlink profile looks organic and well-rounded. For instance, 100 backlinks from 100 different domains is stronger (and safer) than 100 backlinks all from one domain.

Related Terms

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