Link Authority Metrics
Domain Authority (DA)
Dennis Akkerman
CEO & Link Building Expert
Expert
Definition
Moz's proprietary metric (0-100) estimating a site's ranking potential based on backlinks and other factors. Higher DA indicates a stronger overall link profile relative to other sites.
Why It Matters for SEO
DA provides a comparative measure of your site's authority against competitors. It helps predict ranking ability and identify link building opportunities from authoritative sources.
Related Terms
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