Link Types and Attributes
Contextual Links
Dennis Akkerman
CEO & Link Building Expert
Expert
Definition
A contextual link is a backlink embedded within relevant content on another webpage. It is surrounded by related text and optimized to improve keyword relevance, making the context of the link clear to readers.
Why It Matters for SEO
Contextual links usually carry more authority than links placed in footers or sidebars because they are more useful to users and are considered editorially given. Benefits include improved domain authority, better user experience and increased referral traffic.
Related Terms
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